The Alameda County Fair is the largest event in the county and draws almost a half million visitors, over 3.5 million web visitors each season and substantial media and social coverage. Our sponsors play a critical role in our community. The investment helps build special programming, unique experiences and more options for Fair guests and partners. The Fair offers a positive, fun environment to reach customers of all ages and professions. It is one of the widest demographics any brand can reach. In addition to the annual summer Fair, the Fairgrounds hosts over 300 private and public events a year.